About Us

We are experts in helping companies achieve maximum success on Amazon

Our Mission

CartKaboom® your one-stop shop for all your Amazon support needs!

As a marketing agency, our mission is to bring you peace of mind by allowing you to grow your business on amazon so that you can leverage a new source of income while keeping your sanity and gaining your time back.

We want you to stay in your zone of genius and remain focused on what you do best while we focus on our own expertise, which is scaling your products on Amazon. As a marketing agency, our mission is to provide you with peace of mind by assuring the growth of your business on Amazon. We aim to help you tap into a new source of income while maintaining your sanity and regaining your valuable time. We want you to stay focused on your areas of expertise, allowing us to concentrate on ours, which is scaling your products on Amazon. Our goal is to work for your business, with our team of experts.

Whether you’re looking for a holistic marketing strategy, or partnership or need support with particular aspects of your Amazon business, we’re here to assist you.

Our Vision

Our vision is simple we want to bring you

More sales

More sales and most importantly, more profit

Peace of mind

We put together a team of experts , who got you covered. So you can relax knowing your business is in good hands

Time back

We will run your Amazon operations - Let us scale your business on your behalf

Our Philosophy "The Care More Model"

At CartKaboom®, we strongly believe in the care more model, which is centered around surpassing expectations in customer service and support. Our mission is to go above and beyond to provide extraordinary care and attention to our customers. This entails actively listening to your needs, responding promptly to your inquiries, and placing your satisfaction as our top priority in every interaction. Our ultimate aim is to ensure that our customers feel genuinely heard, appreciated, supported, and well-cared for throughout their entire journey with us.

Our Philosophy "The Care More Model"

At CartKaboom®, we strongly believe in the care more model, which is centered around surpassing expectations in customer service and support. Our mission is to go above and beyond to provide extraordinary care and attention to our customers. This entails actively listening to your needs, responding promptly to your inquiries, and placing your satisfaction as our top priority in every interaction. Our ultimate aim is to ensure that our customers feel genuinely heard, appreciated, supported, and well-cared for throughout their entire journey with us.

Our Team

Dedicated Experts, One Goal: Excellence

We have devised a multi-faceted approach employing well-established methods to handle your PPC, SEO, and catalogs, allowing you to divert your attention away from Amazon and towards the growth of your business.

Archana

A dynamic leader, with expertise in management consulting and as a 7-figure Amazon seller, founded CartKaboom to empower brands on Amazon. Her commitment to family-owned and women-led businesses shines through as she crafts tailored strategies to propel them to success.

Our Strategic Advisors

Krystel

A sales genius, turns startups into giants. Notable exits, QVC fame, revenue-doubling magic, mentor and consultant, her expertise knows no bounds

Jane

Excels at boosting sales through strategic planning and team leadership with 15+ years experience in Apparel & Home Fashions. Leading JANEEN HOME LLC, beyond that nurturing future talents at Baylor University.

Navin

With 11 years of transformative leadership. Experience in boosting growth, optimizing efficiency by 40%, and crafting agile strategies for diverse businesses. Expert in Lean principles, data-driven decisions.

The Care More Model

C

Client-Centric

Your results and satisfaction
are our main objectives

R

Responsive

We commit to a quick
turnaround & believe in
communication + transparency

A

Adaptable

We’re nimble and are quick to
adapt to the ever changing
business landscape

E

Excellence

We do not take short cuts
and focus on quality of delivery

M

Multifaceted

We are your one stop shop for all Amazon need & more

R

Resourceful

We figure things out and make the impossible to be  possible 

O

Open-Minded

We listen and are willing
to try new ideas

E

Effective

We don’t waste time, we stay focused on delivering results

C

Client-centric

your results and satisfaction are our main objectives

A

Adaptable

We’re nimble and are quick to adapt to the ever changing Business landscape

R

Responsive

we commit to a quick turnaround & believe in communication + transparency

E

Excellence

we do not take short cuts and focus on quality of delivery

M

Multifaceted

we are your 1 stop shop for all Amazon needs & more

O

Open-minded

we listen and are willing to try new ideas

R

Resourceful

we figure things out; we make the impossible possible.

E

Effective

we don’t waste time; we stay focused on delivering results.
Scroll to Top

Archana Reddy Williams

From the corporate world to the dynamic world of Amazon, Archana’s journey has been nothing short of transformative. As a seasoned management consultant, corporate leader, and a 7-figure Amazon seller, she founded CartKaboom with a vision to demystify the Amazon maze for brands.
What drives Archana? Her passion for ensuring every brand gets a fair shot at success on Amazon. CartKaboom works tirelessly as a partner, acting as a true extension of brands, ensuring they shine in the Amazon marketplace. While she cherishes working with all types of businesses, Archana’s heart holds a special place for family-owned and women-led brands. Drawing from a wealth of firsthand insights and tailored strategies, she’s had the honour of propelling many of these businesses to 7+ figure successes on Amazon.
At the heart of CartKaboom, it’s not just about metrics. Archana delves deep into a brand’s narrative and core values, designing Amazon-focused strategies that amplify their presence. From listing enhancements and keyword optimization to effective advertising campaigns, Archana ensures that brands don’t just survive, but thrive in this ecommerce behemoth. Outside the world of ecommerce, Archana is active in real estate. As an Accredited Real Estate Investor and a CRE General Partner, she oversees diverse commercial real estate ventures, bringing the same dedication and business acumen to this vertical.
At the core of it all, Archana’s faith in God and her family remain her pillars. She resides in Dallas, Texas with her husband and three kids. For relaxation and fun, she enjoys travelling, hiking, and exploring nature, seeing it as a reflection of God’s beauty. She’s also active in local church initiatives, emphasising community growth and unity.

Krystel Borg

Krystel possesses a unique expertise in transforming company sales, thanks to her knack for devising strategic blueprints and fostering high-performing teams. Throughout her career, she’s been at the helm of businesses that have burgeoned from mere startups to eight-figure giants. She boasts two notable exits in the CPG sector, with one being the acclaimed Swander Pace Private Equity Group.
Her profound understanding of product-centric ventures spans the entire lifecycle—from conceptualizing brands to overseeing logistics, supply chain management, and devising robust digital marketing initiatives. One of Krystel’s standout accomplishments in sales is her tenure with QVC, where she not only celebrated over 100 on-air appearances but also clinched a nomination for their coveted “Rising Star” award, sharing the limelight with industry titans like Sephora.
With a proven track record of scaling startups to monumental heights—like achieving $1.5M in revenue within a year and subsequently doubling it—and salvaging firms from deficits to enjoy $1.8M profits, Krystel’s prowess is undeniable. She masterfully steered a company to emerge as an unrivaled leader in its sector by multiplying its sales from $4M to $18M in half a decade.
In recent years, Krystel has channeled her vast experience into mentoring, playing pivotal roles as a consultant or board member to embolden fellow entrepreneurs. Her versatility is further accentuated by her engagements across diverse industries

Jane Sampson

Jane Sampson boasts over 15 years in the Apparel & Home Fashions sector. Throughout her career, she’s demonstrated a depth of knowledge in areas like Design, Product Development, Global Sourcing, and Market Research. Her business acumen is backed by a proven record in Procurement, Business Planning, and Sales.
Central to Jane’s professional journey is JANEEN HOME LLC. This company, under her leadership, specializes in introducing new textures, designs, and prints for bedding and soft home lines. Her brand’s presence is felt in prominent retailers such as Macy’s, Ross Stores, Hobby Lobby, Bealls, and Belk.
Beyond her corporate achievements, Jane shares her industry insights as an Adjunct Professor at Baylor University. She remains committed to fostering growth and nurturing future talents, ensuring they’re equipped for success in the dynamic world of Apparel & Home Fashions.

Navin Williams

With 11 years of leadership experience in Business Management, Navin Williams has consistently delivered transformative results. His leadership has championed small businesses on their path to accelerated growth, steered large enterprises towards a surge in efficiency by up to 40%, and provided strategic direction to e-commerce companies navigating the dynamic digital marketplace.
His toolkit of expertise encompasses spearheading organizational transformations, enhancing business agility, and driving process efficiency across a spectrum of domains and frameworks, with a particular emphasis on Lean principles. Understanding the unique challenges and opportunities presented by both brick-and-mortar operations and digital storefronts, Navin is adept at crafting strategies that align with specific business objectives.
His commitment to rigorous reporting ensures transparency and data-driven decision-making, solidifying his reputation as a versatile and results-driven business leader.