Selling on Amazon? Here’s What You Need to Know About Restricted Products

If you’re new to the world of selling on the platform, then understanding what constitutes a restricted product, and why they’re restricted in the first place, is essential. And that’s exactly what we’ll be discussing in this article. Here, we’ll provide an overview of restricted products, explain why Amazon takes such measures and provide some tips for navigating any restrictions if you do decide to sell restricted products.

What Are Restricted Products?

If you’re a seller on Amazon, you know what it takes to get your products out on the marketplace. But there’s something you need to be aware of— specific types of products are regulated or restricted and can’t be sold without first checking the laws and guidelines.

So, what are these restricted products? They are items that require special guidelines and permissions before they can be listed for sale. This includes things like:

  • Items that may require a license, such as medical devices
  • Collectible currency or coins
  • Certain chemicals or hazardous materials
  • Alcohol
  • Firearms and weapons accessories.

Other items are regulated due to legal requirements that sellers adhere to—including age limits, country-specific laws, and sensitive information collection. By understanding the restricted product policies and complying with them, you can reduce the risk of non-compliance fines or even removal from Amazon altogether.

Why Are Certain Products Restricted?

The short answer is that certain products are restricted by law. Restricted products may be regulated by federal, state, and local laws and regulations, including those related to safety, age requirements, and corporate policies. That’s why Amazon has strict guidelines in place to ensure that customers have access to only approved items that can be safely bought and sold on their platform. For example, firearms are strictly regulated in the U.S., meaning sellers must meet all applicable legal requirements or risk serious penalties or even jail time. The same goes for drugs and prescription medications—Amazon will not allow the sale of these kinds of items on their platform since sellers must adhere to all relevant regulations. In some cases, Amazon also restricts items based on customer feedback or due to product defects. Bottom line: if you want to sell something on Amazon, make sure it complies with their restricted products list as well as any relevant laws before doing so. Doing your research upfront can help avert any legal issues down the line that could cost you time and money.

Which Categories Are Most Commonly Affected?

When it comes to understanding the restricted products on Amazon, you might be surprised to learn which categories are most commonly affected. The most likely categories that might have restrictions include:

  • Pharmaceuticals
  • Tobacco
  • Firearms and ammunition
  • Alcohol
  • Medical devices and equipment
  • Dietary/Nutrition Supplements
  • Adult merchandise or services
  • Hazardous materials or chemicals
  • Automotive parts and accessories

You should note that restricted products will vary by country and region, so you should double-check the restrictions if you’re planning to sell your product across multiple regions. To do this, you can use Amazon’s Selling on Amazon guide, which provides details on what’s allowed in each country’s marketplace. Additionally, you can review the Amazon Restricted Products Help Page for more information about restricted products.

How to Ensure Your Products Comply With Amazon's Regulations

It’s important to make sure that the products you’re selling on Amazon comply with all of the local, state, federal, and international laws and regulations. To do this, you’ll need to understand what restricted products are, and why they are regulated. Amazon has strict policies when it comes to restricted products. These rules are intended to protect customers from purchasing unsafe or dangerous items. So if your product falls into one of these categories, it must meet certain requirements in order for you to sell it.

Categories of Restricted Products on Amazon

Amazon has several categories of restricted products including: Hazardous products such as flammable liquids and aerosols Medical devices such as hearing aids and prescription eyewear Intimate apparel such as lingerie Alcoholic beverages Dangerous weapons such as firearms Live animals In each category, there are specific guidelines that must be followed in order for your product to be listed on Amazon—so make sure you familiarize yourself with them before listing your product. You should also regularly review new regulations as they may change over time or vary depending on the country where your customers reside.

Amazon's Requirements for Selling a Restricted Product

If you are selling a restricted product on Amazon, there are certain requirements that must be met in order for it to stay listed.

Seller Responsibilities

First, sellers are responsible for providing accurate information about the item they’re selling. It must adhere to the seller’s certification that the product is legal and authentic. The seller must also be able to provide proof of compliance with the country or state regulations related to their product if requested.

Documentation & Labeling Requirements

In addition to these standard requirements, restricted products must adhere to additional documentation and labeling specifications as outlined by Amazon. This includes disclosures like age rating or warnings as well as any required labeling or tracking information that should appear on the product’s packaging and shipping materials. One example is firearms—according to Amazon’s guidelines, they require a “Straw Seller Notice” since they cannot be shipped across state lines without proper paperwork and approval. Additionally, ammunition and explosives need to follow special regulatory standards in addition to their policies outlined in the Amazon Services Business Solutions Agreement. Sellers should familiarize themselves with these requirements prior to listing their restricted products on Amazon so as to avoid any issues down the line.

What Are the Consequences of Selling a Restricted Product on Amazon?

When it comes to restricted products, there are serious consequences if you’re caught violating Amazon’s policies. First and foremost, you risk having your account shut down. Selling restricted products can be seen as a serious violation of their policies and result in the suspension of your account. In addition to a suspended account, you could also face financial penalties for selling restricted products on Amazon. In other words, you will incur fines that you will need to pay in order to get your account reinstated. It’s also important to note that if your account is suspended or terminated, any existing orders related to the restrictions will not be fulfilled and customers may not receive the items they ordered from you. Furthermore, selling restricted products can result in serious legal action. Amazon takes violations with regard to selling restricted products very seriously and will not hesitate to pursue legal action if necessary. In these cases, they may choose to work with law enforcement groups or put additional restrictions on sellers who flout their regulations. In short, understanding what counts as a restricted product on Amazon is essential if you want to ensure a successful business on the platform. If you don’t follow the rules, there are severe consequences that could mean the end of your business quickly and easily – making it critical for sellers like yourself to make sure that none of your listings violate these regulations!


Selling restricted products on Amazon can be a complicated yet potentially lucrative endeavor. Although it may take more effort than selling unrestricted items, understanding the rules and regulations associated with restricted products on Amazon, and how to properly list them, can make the process a bit smoother. Staying up-to-date on changes in regulations is also essential for the success of your Amazon business. It’s clear that Amazon takes the regulation of its products seriously, but for sellers who are willing to take the time to understand the process, there are real opportunities to make a profit. As with any business venture, it pays to do your research and make sure you fully understand the requirements and restrictions before you start selling restricted products on Amazon.
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Krystel Borg

Krystel possesses a unique expertise in transforming company sales, thanks to her knack for devising strategic blueprints and fostering high-performing teams. Throughout her career, she’s been at the helm of businesses that have burgeoned from mere startups to eight-figure giants. She boasts two notable exits in the CPG sector, with one being the acclaimed Swander Pace Private Equity Group.
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At the core of it all, Archana’s faith in God and her family remain her pillars. She resides in Dallas, Texas with her husband and three kids. For relaxation and fun, she enjoys travelling, hiking, and exploring nature, seeing it as a reflection of God’s beauty. She’s also active in local church initiatives, emphasising community growth and unity.